Let's Go Fishing

Explore The New Wellcraft

Legendary Performance


With 60 years of innovative boat design and engineering, Wellcraft is one of the best known brands in the marine industry.  From a legacy of hull design breakthroughs that changed recreational boating to dominating salt water fishing power boats, Wellcraft delivers.

Driving a Boat

Innovation


Wellcraft innovation opened up recreational boating to a whole audience more than four decades ago.  That same passion for design and engineering leadership is alive and returning to dealership showrooms for the 2016 season.

Wellcraft Fisherman 221 Bayboat

Wellcraft Fisherman 221 Bay Boat

Bold • Rugged • Utility

Introducing a Bay Boat worthy of the Wellcraft brand.  For folks who like to fish, this boat is for you.  Designed by fishing enthusiasts, this 22-footer sets a new standard for Bay Boats.

Explore The Fisherman 221
Wellcraft Fisherman 241 Bayboat

Wellcraft Fisherman 241 Bay Boat

Bold • Rugged • Utility

All the features of the new 221 Bay Boat with more.  We’ve added space to fish, move and store all the things you need for a day on the water.  This 24-footer Wellcraft is a fishing machine that beats all the rest.

Explore The Fisherman 241
Wellcraft Fisherman 242 Center Console

Wellcraft Fisherman 242 Center Console

Bold • Rugged • Utility

The 242 started as a clean sheet of paper with one goal, to be the best center console fishing boat. Wellcraft delivers the features boaters and their families love in an impressive 24 footer.

Explore The Fisherman 242

Heritage


Wellcraft has a legacy of iconic products unmatched in the marine industry

  • 1970
  • 1979
  • 1980
  • 1983
  • 1994
  • 2013

1970

The Wellcraft V’s

Five Ray Hunt designed, Deep V hulls are high performance, seagoing Wellcraft boats.

1979

V-20 Step-Lift Fisherman

Deep V Center Console.  The patterned Step Lifts running along the bottom raise the hull to a smooth even plane.

1980

248 Sportsman

If your family loves to fish and cruise they will love this dual-purpose boat with a walk around deck.

Scarab 377 Special Edition

1983

Scarab 377 Special Edition

High performance brute, loved and coveted by sport fans, made famous on screen.

1994

2800 Coastal

The fisherman’s fishing boat

2013

35 Scarab Offshore Tournament

Dominating performance from the legend with over 1000 HP.

Dealers


Wellcraft is establishing a broader network of dealerships to support it’s planned growth.  Boaters know and respond to the Wellcraft brand and with our extensive product pipeline, and future plans for model growth through 2020 we need partners who want to growth together.

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Programs

As a part of Recreational Boat Holdings, a proven leader in the marine industry, Wellcraft dealers can count on the programs that create win-win growth.  With emphasis on sell-in and sell-through, Wellcraft is committed to driving demand through product innovation, smart incentive programs and the heritage or our brand.

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Media

In 2016 Wellcraft will be launching multi-channel digital marketing support for the brand, centered on the new and future products.  Leveraging customer insights, Wellcraft will be using trade publications, email, social media, advertising and more to drive boaters to dealers to see and purchase the new products.

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Production

Renowned for quality and capacity, Wellcraft has the ability to deliver and replenish inventories as needed.  Dealers will be able to order, stock and replenish inventory to match the market meeting opportunities to grow while capturing important margins.

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Events

Recreational Boat Holdings maintains a strong presence at our industry's boat shows and for the 2016 show season will move to the next level.  Wellcraft will be a featured focus of promotion driving boater interest and press coverage stoking demand and traffic for dealers.

Connect


We’re growing our dealer network and would love to speak together.  If you think it’s time to offer legendary Wellcraft products to your customers, fill out the form or call us.

Get in touch with Andy Gamble at:
231-779-2315 or agamble@recboatholdings.com